domingo, 21 de marzo de 2010

What in hell is Visual Literacy?

I hope the title of this post is the reason you are reading it (haha), that is the question that came up on my mind when I got to this video and meet the answer.

As I understood: Visual Literacy (VL) is the education of communicating with images.

I also defined it as a skill because it is something you have to work on and the exercise of it is what gives you this 6th sense.

I like to believe that people engaged to the world of visual communications (like myself) are constantly working on their VL skills, because this is a language that we have to dominate to achieve our professional goals.

When thinking about the term on my mind I had the hunch that VL is what we've been doing and learning the whole 6 semesters I’ve been in Graphic Design school, or at least what professors have tried to teach us.

It seems that VL is what keeps out graphic world spinning.

4 comentarios:

  1. I found visual literacy in a way like you do Esther, and also as a skill that u have to be training to enjoin of its benefits u can get ideas faster and also to create visuals for more complex context

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  2. In my opinion nobody know how to use visual literacy in a long time, one must get practice, practice and what?.... yes, you are right, more practice in order to create visual meanings in a easiest way.

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  3. Visual Literacy is the ability to feel the composition before even seeing it with your mind...

    Every time students go to a conference they will ask "how do you get to be so creative" or questions of that sort to the expositors.

    Most of the time the answer is "Crear bagaje visual" "keep a visual journal" "take photos of things" "seek inspiration out of everyday things" "collect anything"

    Well all those are ways of developing the visual literacy, out of curiosity take notice on all things no matter how little and try to understand their role both on their own environment as well if you took them out of their context and into a new composition...

    The more you develop visual literacy the more of a virtue it becomes, that means that it just comes naturally to you...

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